Privacy policy
Who Are We
Aparo Clothing (Pty) Ltd (“APARO”, “we”, “us” or “our”) is committed to safeguarding the privacy of our customers and protecting the personal information entrusted to us.
As Aparo Clothing (Pty) Ltd, we commit to use your data in a manner that safeguards your privacy and for business purposes only. Your data shall not be used in any illegitimate manner.
This Privacy Policy explains how APARO may collect, process, use, store and disclose personal information when you interact with our website, products and services.
What Personal Information We Collect
We may collect and process personal information including, where applicable, your first name, last name, email address, telephone number, billing and delivery address, city, state/province, country or region, postal/zip code and information relating to your interactions with our website and services. This may include activities such as viewing content or products, searching, adding products to your cart, initiating checkout, providing payment information, completing a purchase or registering an account.
How We Collect Personal Information
We may collect this information directly from you when you interact with us, place an order, create an account, contact us, or use our website. We may also collect certain information automatically through cookies, pixels, web beacons and similar tracking technologies when you visit or interact with our website.
Why We Process Personal Information
We use personal information for purposes including processing and fulfilling orders, providing customer support, communicating with customers, improving our website and services, understanding how customers interact with our products and website, analytics, advertising measurement, conversion tracking, targeted advertising and, where applicable, retargeting and building advertising audiences.
We use Shopify to operate and provide our online store and related services. We may also use Meta and TikTok and their advertising technologies, including the Meta and TikTok Pixel, Events API and Advanced Matching, to measure advertising performance, understand website activity, optimise advertising campaigns and, where applicable, provide targeted or retargeted advertising. These technologies may process information about your interactions with our website and may transmit relevant information, including hashed identifiers where applicable, to Meta and TikTok.
Who We Share Personal Information With
Your personal information may be disclosed to third-party service providers, processors, courier partners, advertising services providers and technology providers where reasonably necessary to provide our services, operate our website, process and deliver orders, provide analytics, measure advertising performance or conduct advertising activities. These parties may include but not limited to Shopify, payment gateway services, courier partners, advertising services providers, social media platforms, technology providers and their relevant service providers.
Some of these service providers and recipients may process or store personal information outside of South Africa. Where personal information is transferred across borders, APARO will take reasonable steps to ensure that such transfers and processing are carried out in accordance with applicable privacy laws.
How Long We Retain Personal Information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to fulfil our legal, accounting, contractual and business obligations, or as otherwise permitted or required by applicable law.
Your Privacy Rights
You may be able to request access to and a copy of any of your personal information that we may save in certain situations. This right of access also includes the right to information, specifically about the processing’s objectives, the categories of personal data involved, the recipients to whom your information may be disclosed, and the anticipated time frame for data retention.
You may be entitled to one or more of the following rights, and you may exercise them on your own or through a legal representative acting on your behalf, depending on the applicable privacy laws in your country. Your rights will be upheld by us and you will be able to exercise them. Under no circumstance shall we discriminate against you. In good faith you may exercise your right under any applicable privacy law.
Withdrawal of Consent
If your consent is required for the processing of your personal information, you have the right to revoke it at any time. For instance, you can change your APARO profile settings, utilise the ‘unsubscribe’ link in our emails, text the STOP number in our text messages, or get in touch with us personally to stop receiving electronic marketing communications. Please be aware that if you withdraw your consent, the processing that was done with your consent up until that point will still be legal.
Contact Us
For privacy policy questions or requests, please contact us at info@aparoclothing.co.za and use the subject “PRIVACY POLICY ENQUIRY/REQUEST - “ followed by your full name
Alternatively, you can contact us via our WhatsApp account.